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B2B SaaS · SEO & Content

A lead engine for a B2B SaaS

An organic content and SEO programme that turned a SaaS blog into a compounding pipeline of qualified demo requests.

Content Strategy Technical SEO AEO
B2B SaaS organic lead-generation dashboard (illustrative)
+210% Organic sessions over 6 months
4.1x Demo requests from organic
68 Page-1 keywords up from 12
+55% Assisted pipeline CRM-attributed

Overview

A B2B SaaS company had a blog that attracted readers but few buyers. Digitifex mapped content to the funnel, fixed the technical foundation, and optimised for both classic search and AI answer engines — so the same traffic started converting into demos.

Our approach

  • Funnel-mapped content targeting bottom-of-funnel keywords
  • Technical SEO and internal-linking overhaul
  • Answer-engine optimisation for AI search visibility
  • Attribution wired from Search Console to the CRM
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